Case Study
Live Recording Event ft. Bobbi Brown
June 26th, 2018 • La Marina NYC
In order to have joined this event, attendees were either invited directly by an “event host” or they applied to attend via digital media targeting. This resulted in significant hype around this live recording experience.
- Over 7 Million Reached on Social
- 150+ Glossy Images Produced
- 45+ Minutes of Audio Content Distributed
- Two Highly Shareable Videos Created
Industry Influencer Hosts
- Invitation: Requests: 1270
- Registered: 175
- Gender: 54% F / 46% M